SANTA BARBARA, April 4th, 2023 – Seymour Duncan, a leading manufacturer of guitar and bass pickups, effects pedals, and pedal amps, is proud to announce the Joe Bonamassa ’63 Cradle Rock Strat™ Set is now available to order from the Seymour Duncan Custom Shop and from Seymour Duncan dealers. These are limited to 1,000 sets worldwide. 

Joe Bonamassa ’63 Cradle Rock Strat™ Set 

Joe Bonamassa first laid eyes on the “Cradle Rock” Strat as a teenager at the Philadelphia Guitar Show in 1994. He purchased the then-pristine 1963 Sunburst Fender Stratocaster, and it became one of the most sentimental pieces in his collection. Named after the Rory Gallagher tune Joe recorded on his debut album, the pickups in this Strat had a distinctive powerful sound that he wanted to share with guitarists chasing this seminal tone. The Seymour Duncan Custom Shop engineered the period-correct wind, aged the magnets, and color-matched the covers until Joe deemed these pickups a “spot on” recreation. Crafted in the Custom Shop, the Cradle Rock Strat Set is limited to 1000 units, with Joe’s printed signature on each pickup. 

Learn more about these pickups today from the Seymour Duncan Custom Shop website. 

About Seymour Duncan 

Since 1976, Seymour Duncan has built a legacy anchored in providing musicians everywhere with exceptional products and service, establishing itself as one of the leading manufacturers, marketers, distributors and purveyors of tone. With an array of innovative and handcrafted products—spanning from pickups to effects to amplification—and through collaboration with some of the greatest artists of all time, Seymour Duncan has made a lasting mark on the music industry, earning its place within rock and roll history. From its humble beginnings in Seymour and Cathy’s trailer in Topanga through today, Seymour Duncan has been dedicated to helping musicians of all levels—from beginner to touring professional—unearth their musical passion and elevate their tone. 

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